BDA Shortlisted for Business Superbrands Award

January 7, 2010 News, General Dentistry, News

BDA Shortlisted for Business Superbrands Award

The BDA is delighted to have been shortlisted as one of this year’s Business Superbrands.

An independent panel of experts from The Centre for Brand Analysis, along with 1,500 individual business professionals, examined thousands of applications, before selecting only 500 ‘Superbrands.’

In order to qualify as a Business Superbrand, an organisation has to have established the finest reputation in its field, and offer customers significant emotional and/or tangible advantages over its competitors.

The brand has to display that it represents quality products and services, can deliver a consistent and reliable customer service and be distinctly unique within its market.

As the professional association and trade union for dental professionals, around 23,000 members enjoy the wide range of support and advice offered by the BDA, on issues ranging from NHS regulations to practice management.

Being nominated as a Business Superbrand is testament to the determined efforts made by the BDA team to ensure that it continues to offer members advice, support and improve the nation’s oral health.

For more information on the services offered by the BDA, or for information on becoming a member, please visit the website